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Download the Podcast Advertising Quarterly Benchmark Report for Q1 2021

To download the Podcast Advertising Quarterly Benchmark Report, complete the form:

Did you know: 50% of ad dollars spent in podcasting went to the top 500 shows?

In analyzing nearly 6000 advertisers spending tens of millions of dollars across 55,000+ episodes, we analyzed the behaviors, trends, and insights from the first quarter of 2021. See how your campaigns match up against the industry as a whole and learn if your industry or favorite genre is becoming more competitive.

In this report you'll find:

  • Which industries had the largest growth of new advertisers
  • Where and how dollars were spent
  • How new and seasoned advertisers structured their campaigns
  • Which genres had the highest and lowest ad loads
  • How often an episode runs with only one sponsor