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Download the Podcast Advertising Quarterly Benchmark Report for Q4 2021

To download the Podcast Advertising Quarterly Benchmark Report, complete the form:

Did you know: From Q1 to Q4 in 2021, the average ad load on podcasts increased .86% reaching a new high of 5.98%.

To close the books on 2021, we're excited to share the latest Quarterly Benchmark Report. In analyzing over 8,000 brands across 112,000 episodes, we uncovered the behaviors, trends, and insights from the fourth quarter of 2021.

In this report you'll find:

  • The fastest growing industries in podcast advertising
  • Where and how dollars were spent
  • How genres compare in ad load and attracting new brands
  • Most common ad lengths and positions

Looking for previous benchmark reports? You'll gain access to all 4 of the 2021 reports when you submit the form.