How do I find examples of really good podcast ads?

There’s a simple answer to this question: visit reallygoodpodcastads.com. 

It’s always been easy to share sound clips of ads from within the Magellan AI platform but for those who do not yet have access, there was no way to search for them. Knowing how valuable this feature could be, we wanted to make it more accessible and available to everyone. In late 2020, as part of an internal hackathon, we built a custom internal tagging feature that allows the Magellan AI team to flag any of the thousands of ads as a “best of” advertisement.

To share those ads for people without access to Magellan AI, we launched a new website at ReallyGoodPodcastAds.com that lets anyone search hundreds of podcast ads by industry name, podcast genres, podcast titles, and specific brand names.

The website is a free and open tool for anyone to use, no login required. Find podcast ad examples as a source of inspiration or see what your competitors’ are offering. Check back often - we carefully select ads each week to be sure you’re listening to the really good ones. 

Ready to get started? Visit ReallyGoodPodcastAds.com and start typing in the search bar.

For those who are just getting started in podcast advertising and don’t know how the channel is different from other audio advertising tactics, or those veteran podcast marketers who want to give clearer direction for host-reads, we built this for you. There aren’t many free tools out there to help podcast advertisers so we’re starting here and hope to build more tools in the future. 

We announced ReallyGoodPodcastAds.com over on Product Hunt and if you like what you see, we would love some support!

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